Daily Test Marketing Awareness 22 December 2014 SBI Associate Clerk Exam
Today Practice Test : Marketing Awareness 22 December 2014
1. Target group means …………….. ?
(a) All employees
(b) short – listed group
(c) all the marketing staff
(d) sales representatives
(e) group of people likely to buy the identified product
2. The target group for Home Loans are ……………. ?
(a)individuals
(b)salaried Persians
(c) businessmen
(d) professionals
(e) All of these
3. Bank assurance means ……………… ?
(a) Assuring to repay bank loans
(b) assuring to repay credit card dues
(c) assuring to repay home loan dues
(d) Insurance of banks (
e) selling of Insurance ( assurance) products by a bank
4. Relationship Marketing means …………….. ?
(a) Selling to relatives
(b) selling by relatives
(c) after sales service
(d) cross- selling
(e) All of these
5. Effective communication is …………….. ?
(a) Not required if demand exceeds supply
(b) a sine-qua-non for marketing
(c) good vocabulary
(d) All of these
(e) None of these
6. Customisation means ……………….. ?
(a) Products for specific customers
(b) good customer service
(c) bad customer service
(d) after-sales service
(e) None of these
7. Marketing can be attractive if …………… ?
(a) Salesmen are attractive
(b) customers are attractive
(c) more customers are attractive
(d) All of these
(e) None of these
8. The role of a……………generally is to determine a buyer’s needs and match it to the correct hardware and software.
(a) Computer scientist
(b) computer sales representative
(c) computer consultant
(d) Corporate trainer
(e) None of these
9. Market Expansion means ……………… ?
(a) Hiring more staff
(b) firing more staff
(c) buying more products
(d) buying more companies
(e) growth in sales through existing and new products
10. One of the methods for market monitoring is ……………… ?
(a)to watch TV series
(b) to discuss with other sales persons
(c) to monitor media outlets
(d) All of these (e) None of these
Answers
1. e
2. e
3. e
4. c
5. b
6. a
7. c
8. c
9. e
10. b
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